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Marking the third edition of the exhibition, Bvlgari will unveil the iconic Serpenti symbol in a multi-sensory showcase, featuring leading Indian and international artists.

The exhibition will be held at Art House, Nita Mukesh Ambani Cultural Centre, BKC, Mumbai, from October 1st to 17th.
Celebrating the year of the snake, Bvlgari, the Roman High Jeweller, will unveil the Serpenti Infinito exhibition in Mumbai at the iconic Art House, Nita Mukesh Ambani Cultural Centre.
Marking the third edition of the exhibition that began in Shanghai and Seoul, Bvlgari will unveil the iconic Serpenti symbol in a multi-sensory showcase, featuring leading Indian and international artists at its first-ever Mumbai edition this October 2025.
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Bvlgari’s Serpenti Infinito exhibition will be held at Art House, Nita Mukesh Ambani Cultural Centre, BKC, Mumbai, from October 1st to 17th, 2025.
Experts Speak
Curated by Nature Morte, one of India’s leading galleries founded by Peter Nagy and Aparajita Jain, the exhibition has been envisioned by Artistic Director Sean Anderson.
Jean-Christophe Babin, CEO, Bvlgari
India has always been a profound source of inspiration for Bvlgari, thanks to its rich history, exceptional craftsmanship, and deep cultural heritage. The decision to bring Serpenti Infinito to Mumbai is more than just a launch; it’s a meaningful celebration of the dialogue between our timeless Roman roots and India’s vibrant artistic traditions. This journey not only reinforces Serpenti as an emblematic symbol of Bvlgari’s identity but also elevates it as a universal icon of continuous reinvention, creativity, and enduring elegance.
Aparajita Jain, Co-Director, Nature Morte
Organising Serpenti Infinito in India has been an extraordinary opportunity to bring together diverse artistic voices in dialogue with one of the most enduring symbols in global design history. The exhibition presents a rich tapestry of perspectives: traditional and contemporary, Indian and international, that together honour the spirit of Bvlgari’s Serpenti Collection while reimagining it for a new context.
What To Expect
Serpenti Infinito will present the symbology of the serpent as a dialogue between mythology, craft, culture and technology. Here’s a sneak peek into what the exhibition has to offer:
Structured around a three-part narrative that stretches from the historic and contemporary to the transformative, the exhibition will provide visitors with interpretations of the serpent’s significance across diverse artistic forms and practices.
This convergence will offer a powerful platform to explore shared legacies across ancient civilisations and decode the Serpenti from design signature to universal iconography.
Alongside artworks in various mediums, the exhibition features a curation from Bvlgari’s Serpenti Heritage collection, High Jewelry creations, timepieces and masterworks from the archives—showcasing the Maison’s unparalleled craftsmanship and iconic designs.
Times Priyanka Chopra Jonas celebrated Bvlgari’s iconic, timeless jewellery:
Serpenti Invisible Violet
Radiating grace and glamour, Priyanka Chopra Jonas adorned the Serpenti Invisible Violet necklace from the Bvlgari Polychroma High Jewellery and High-End Watches collection.
Magnus Emerald Necklace
For the MET Gala 2025, Priyanka Chopra Jonas dazzled and unveiled the Magnus Emerald necklace on the iconic stars. The highlight of this masterpiece was the 241.06 carat emerald that was the showstopper of the night.
Serpenti Aeterna Necklace
Priyanka Chopra Jonas looked spectacular in the Serpenti Aeterna necklace, which required over 2800 hours to craft. A testament of 140 years of innovation, the necklace featured seven drop diamonds, a unique tribute to the 140th anniversary of Bvlgari.
About the Author

Completing almost two decades in journalism, Akshata Shetty’s journey from print to online journalism is a celebration of fashion, art and music. Akshata’s fashion stories are about the people who celebrate the…Read More
Completing almost two decades in journalism, Akshata Shetty’s journey from print to online journalism is a celebration of fashion, art and music. Akshata’s fashion stories are about the people who celebrate the… Read More
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Author: News18