In an email to staff, Brittin said: “The BBC has proved throughout its history how quickly it can reinvent itself to serve the needs of audiences – from restructuring for World War II to repurposing during Covid to spinning up services in conflict zones. We need, collectively, to call on that sense of urgency now.
New BBC boss warns that 'tough choices are unavoidable'
New BBC boss warns that ‘tough choices are unavoidable’
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