Saturday, January 24, 2026
11.1 C
New Delhi

Motown in top gear for mega launch party

New Delhi: India’s leading carmakers like Maruti Suzuki, Tata Motors and Mahindra & Mahindra (M&M) have lined up for launch over 30 vehicles in the ongoing calendar year—the highest scheduled in the last five years—to add on to the momentum in the market where demand has seen a huge spurt since the tax reset by the Centre.

While Renault is set to take the covers off the next-generation Duster later this month, Maruti Suzuki will commence sales of its first EV SUV e-Vitara next month. Electric vehicles, in fact, are set to dominate the stage in the coming months with Tata Motors set to drive in two new cars including the Sierra EV in the upcoming quarter.

Also, on the cards are three new electric cars from Vietnamese carmaker VinFast, two new models from Chinese EV maker Leapmotor (which in collaboration with Citroen is set to foray into the market later this year), and an electric SUV from the stable of Toyota Kirloskar Motor (TKM), among others.

Overall, as many as 31 new vehicles are set to hit roads by the close of the year, up from 19 in CY25 and 10-11 vehicles introduced in the local market every year since CY21.

Tapan Ghosh, CEO, VinFast India, confirmed the company plans to introduce three new models to the Indian market in the ongoing calendar year. “We will begin with launching 7-seater MPV. This is a premium yet practical electric MPV developed with both family and commercial use in mind. It reflects how we see EV adoption evolving in India, not only as a personal choice, but also as a shared and fleet-based solution. Beyond that, additional models will follow, each addressing different segments and needs,” Ghosh said, adding, VinFast is also working on doubling its distribution network this year to tap into the latent demand in the local market.

Ravi Bhatia, president at automotive consultancy firm Jato Dynamics, said despite the heavy launch activity, consumer demand in the ongoing calendar year is likely to remain stable rather than grow sharply. “Most launches are facelifts/refreshes, especially among large OEMs, which should help defend market share and improve mix, not materially lift industry volumes.

SUVs—particularly mid-size and premium SUVs—will continue to drive demand, but increasing crowding in these segments will mean intense competition and share splits, limiting outsized volume growth. Small cars/hatches are likely to stay weak,” Bhatia informed.

As regards electric vehicles Bhatia said new launches will help shape portfolios more than near-term demand. “In CY26, EVs (share will) remain low single-digit in (total) volumes, though they form a rising share of new launches. He explained, “Adoption will stay urban and premium-skewed, with limited disruption to ICE (internal combustion engine) demand near term. The bigger impact of EVs is on regulatory compliance, cost structures and competitive positioning, with leaders better placed as CAFE norms tighten beyond CY27.”

Passenger vehicle sales closed on a strong note growing by 26.8 per cent, year-on-year, last month pushing up annual volumes by 5 per cent to a record 4.49 million units in CY25. December was the third straight month when the industry has posted strong double-digit growth in sales post GST cut, which became effective from September 22, 2025. Car sales had grown by 18.7 per cent in November and by 17.2 per cent in October, 2025.

As much as 56 per cent of industry sales last year came in from SUVs. Hatchback volumes remained largely flat despite the tax rationalisation measures undertaken by the government.

Shailesh Chandra, president at industry body Society of Indian Automobile Manufacturers (SIAM), said earlier this month that while the year (CY25) began with a subdued first half, and the industry continued to navigate supply side challenges, multiple structural policy reforms including the income tax relief, successive repo rate cuts and the rollout of GST 2.0 laid the foundation for a positive demand environment.

“The reduction of GST rates made vehicles more affordable and injected momentum into the sector,” he said, adding, the industry expects the positive momentum to continue well into 2026.

  • Published On Jan 24, 2026 at 08:05 AM IST

Join the community of 2M+ industry professionals.

Subscribe to Newsletter to get latest insights & analysis in your inbox.

All about ETAuto industry right on your smartphone!

Go to Source

Hot this week

‘China will eat them up’: Trump targets Canada over Carney’s China visit, Greenland stance

Speaking at the World Economic Forum in Davos earlier this week, Trump reiterated his plan to take over Greenland. Read More

Air India Receives $125 Million For Hull And Engine Losses After Ahmedabad Crash

Air India received $125 million from global reinsurers and Indian insurers for hull and engine losses after the Ahmedabad crash, with $25 million paid to victims’ families. Read More

Kuwait Airways Adds 11 Routes: Carrier launches new summer destinations; 15% discount offered

Kuwait Airways announced 11 new summer 2026 destinations and a 15 percent economy fare discount/Image: Kuwait Airways Kuwait Airways is gearing up for a busy summer travel season by expanding its international network and pairing th Read More

Suryakumar Yadav Touches Team Staff’s Feet After India’s Win In Raipur – Watch Video

In a heartwarming display of humility that has gone viral across social media, Indian T20 captain Suryakumar Yadav was seen touching feet of team staff member Raghu following India’s seven-wicket win over New Zealand in IND vs NZ 2nd T20I in R Read More

WATCH: Warm Hugs, Back Pats And Big Smiles In Indian Dugout After Ishan Kishan’s Innings

India found themselves under pressure early in their chase of 209 in India vs New Zealand 2nd T20I. Both openers were dismissed cheaply, with Sanju Samson managing 6 and Abhishek Sharma falling for a duck, leaving the hosts in a tricky situation. Read More

Topics

‘China will eat them up’: Trump targets Canada over Carney’s China visit, Greenland stance

Speaking at the World Economic Forum in Davos earlier this week, Trump reiterated his plan to take over Greenland. Read More

Air India Receives $125 Million For Hull And Engine Losses After Ahmedabad Crash

Air India received $125 million from global reinsurers and Indian insurers for hull and engine losses after the Ahmedabad crash, with $25 million paid to victims’ families. Read More

Kuwait Airways Adds 11 Routes: Carrier launches new summer destinations; 15% discount offered

Kuwait Airways announced 11 new summer 2026 destinations and a 15 percent economy fare discount/Image: Kuwait Airways Kuwait Airways is gearing up for a busy summer travel season by expanding its international network and pairing th Read More

Suryakumar Yadav Touches Team Staff’s Feet After India’s Win In Raipur – Watch Video

In a heartwarming display of humility that has gone viral across social media, Indian T20 captain Suryakumar Yadav was seen touching feet of team staff member Raghu following India’s seven-wicket win over New Zealand in IND vs NZ 2nd T20I in R Read More

WATCH: Warm Hugs, Back Pats And Big Smiles In Indian Dugout After Ishan Kishan’s Innings

India found themselves under pressure early in their chase of 209 in India vs New Zealand 2nd T20I. Both openers were dismissed cheaply, with Sanju Samson managing 6 and Abhishek Sharma falling for a duck, leaving the hosts in a tricky situation. Read More

Kash Patel Hails Transfer Of Wanted Fugitive In 2016 Charlotte Murder After Mexico Arrest

FBI Director Kash Patel praised the capture of Alejandro Rosales Castillo, wanted in he 2016 murder case, after his arrest in Mexico and transfer to Charlotte, North Carolina. Read More

Chinese Mission To EU Condemns European Parliament’s Resolution On Hong Kong

The resolution had called for the immediate and unconditional release of media entrepreneur Jimmy Lai Chee-ying, founder of the now-shuttered Apple Daily. Read More

Republic Day 2026 Celebrations In Schools And Colleges: Best Ideas, Activities And Programs

Republic Day Celebrations 2026: Many institutions organise cultural programs and activities that honour the spirit of the Constitution and the democratic ideals it upholds. Read More

Related Articles