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From restoring soil health to science-backed innovation, brands are redefining how India eats right for a better life.
Leading organizations in India are stepping up with innovative solutions to bridge the nutrition gap and help people lead healthier lives.
National Nutrition Week is an annual reminder that healthy living begins with mindful choices about what we eat. This year’s theme, “Eat Right for a Better Life,” emphasizes the need to focus not just on dietary intake, but on the origins of the food we consume. Leading organizations in India are stepping up with innovative solutions to bridge the nutrition gap and help people lead healthier lives.
Nutrition Begins in the Soil
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Shashi Kumar, CEO and Co-founder, Akshayakalpa Organic, says, “National Nutrition Week is a reminder that nutrition is not just about what we eat, but how that food is grown. This year’s theme, ‘Eat Right for a Better Life,’ makes us reflect on where nourishment really begins. At Akshayakalpa Organic, we have always believed that nutrition doesn’t start in the kitchen, it starts in the soil. When soil is alive, healthy, and free from chemicals, the food that grows from it is naturally nutrient-rich, building stronger people and a healthier planet.”
Shashi Kumar explains that regenerative farming practices have transformed the nutritional value of the food grown on their farms. Soil carbon levels have improved from 0.5% to 2.4%, enhancing fertility and nutrient density. According to him, “when we restore soil health, we restore nutrition.”
Despite such progress, India still faces a significant nutrition gap: 73% of Indians are protein deficient, and only 10% meet their daily protein requirements. To address this, the brand recently launched High-Protein Paneer, an organic, nutrient-rich source of protein suitable for everyday diets. Continuous R&D and innovative product development are central to their mission of bridging the nutrition gap sustainably.
Innovation for Balanced Nutrition
Tata Consumer Products believes this year’s theme for National Nutrition Week, ‘Eat Right for a Better Life,’ highlights the importance of balanced nutrition for health and wellness. At Tata Consumer Products, the approach to nutrition is embedded in the innovation strategy. Their Nutrition Policy is grounded in nutrition science with comprehensive guidelines for ingredients, nutrients, and claims.
Tata Consumer Products is strengthening its Health & Wellness portfolio to make nutrient-rich foods affordable and accessible. Their offerings include:
Tata Sampann Easy Cook Range – Ragi atta and Kabuli chana
Tata Salt Functional Range – iron-fortified, added zinc, lower sodium options
Organic India Supplements – extensive health and wellness range
Tetley Green Tea enriched with L-Carnitine – supporting fat metabolism
Tata Soulfull Products – no maida rusk, oats with millets, and sugar-free muesli
These innovations empower consumers to make better dietary choices and achieve a balanced diet that suits diverse needs.
Bridging Nutrition Gaps for a Healthier Future
Both brands highlight a critical point: nutrition is a combination of quality food sources and thoughtful innovation. While Akshayakalpa focuses on restoring soil health to naturally enhance nutrient density, Tata Consumer Products brings science-backed, affordable solutions to households across India.
Kumar concludes, “Organic is not just farming; it is how we bridge the nutrition gap for a healthier future.”
Together, these efforts represent a broader movement in India to ensure that “eating right” starts from the ground up, combining sustainable agriculture with accessible, nutrient-rich products to create a healthier nation.
About the Author
Swati Chaturvedi, a seasoned media and journalism aficionado with over 10 years of expertise, is not just a storyteller; she’s a weaver of wit and wisdom in the digital landscape. As a key figure in News18 Engl…Read More
Swati Chaturvedi, a seasoned media and journalism aficionado with over 10 years of expertise, is not just a storyteller; she’s a weaver of wit and wisdom in the digital landscape. As a key figure in News18 Engl… Read More
September 07, 2025, 13:26 IST
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