Who is Bricks & Minifigs CEO? Ammon McNeff faces tough Coffeezilla questions over missing LEGO Star Wars collection (Image via Getty)
Stephen “Coffeezilla” recently spoke directly with Bricks & Minifigs CEO Ammon McNeff as questions continue to surround a missing LEGO Star Wars collection connected to the company’s Salem, Oregon, store. The conversation was featured in Coffeezilla’s June 10, 2026, investigation video. The case first gained attention after YouTuber Reckless Ben reported that a LEGO collection belonging to the Mansell family was allegedly never returned. During his investigation, Coffeezilla reviewed documents connected to the collection and called McNeff to discuss what corporate leadership knew about the situation.One major point from the discussion involved a spreadsheet that reportedly listed the LEGO Star Wars inventory along with estimated values. Coffeezilla asked McNeff whether he knew the document existed. McNeff said he did not and explained that corporate was unaware of many details related to the store’s operations at the time.
Stephen Coffeezilla asks Ammon McNeff about LEGO Star Wars spreadsheet
During the call, Coffeezilla questioned Ammon McNeff about the spreadsheet reportedly created by the Salem, Oregon, store. The document detailed sets connected to the Mansell family’s collection and included estimated high and low values. McNeff responded by saying corporate leadership had no knowledge of the spreadsheet before it was brought to their attention. “We had no idea. Again, you don’t know what you don’t know, and you can’t, like, we don’t know everything, and we don’t go, you know, like looking in every nook and cranny everywhere, you know, like we just don’t know some of those things.”
Ammon McNeff addresses Bricks & Minifigs corporate position
Another key issue discussed was whether the full collection remained in the store when ownership changed.According to Coffeezilla, Ammon McNeff has repeatedly maintained that Bricks & Minifigs corporate does not believe the entire Mansell Star Wars collection was still present when corporate took control of the location or when new ownership took over.
Coffeezilla reveals estimated value of Bryan Mansell’s father’s collection
Coffeezilla also challenged one of the biggest numbers linked to the story. While many viewers became familiar with a reported value of $200,000 through Reckless Ben’s coverage, Coffeezilla said the spreadsheet suggested a different figure.
LEGO Star Wars collection valued near $107,000
According to Coffeezilla’s review of the records, the collection’s estimated value was around $107,000 based on average figures between the listed high and low estimates.“The real estimated value is about $107,000. They give high estimates and low estimates, but that’s right there in the middle. And for simplicity, I’ll just be using averages and estimates here. But understand that, you know, these numbers are not firm, given that they’re unsold Legos. It’s just rough possibilities, but the point is it’s worth nowhere near $200,000.” Go to Source
