Linus Sebastian (via YouTube/ Linus Tech Tips)
Popular tech YouTuber Linus Sebastian recently offered a rare insight into the financial earnings and business strategies behind his uber successful channel Linus Tech Tips. In a new interview with Jon Youshaei, Sebastian opened up not just staggering numbers the channel has pulled in, but also about the financial infrastructure that keeps Linus Media Group stable and evolving with time. The conversation clearly shows how Sebastian’s sharp wit and intellect shaped his empire. One can witness the inspirational journey of how a channel with nine billion lifetime views has slowly evolved into a multi-stream business that does not solely depend on ads. The company is currently thriving, and Sebastian credits his supporters for all it has achieved so far.
Linus breaks down the $26M figure, revenue mix, and why predictable income matters for creators who operate like companies
At the four-minute mark of Youshaei’s video, Sebastian invited him into his YouTube Studio dashboard. That’s when Youshaei started reading out the staggering achievements of Sebastian’s channel, including nine billion lifetime views, reaching a peak of 8.4 million views in a single day, and “over $26.3 million” earned through AdSense. When asked if the $26.3 million was made through his individual effort, Sebastian quickly clarified that it was made possible through the company. He said, “I haven’t. Linus Media Group, Inc. has done $26 million in revenue through YouTube AdSense… Linus Media Group has paid more than $26 million in salaries.”
Later in the video, the pair went deeper into the channel’s revenue breakdown, including from YouTube Adsense (11.6%), Fully Branded Videos (12.5%), Products (55.4%), Memberships (7.2%), Sponsorships (9.2%), etc. Sebastian gave a shoutout to his supporters who have been substantial in his success story, stating,He stated, “Those are from our incredible supporters… And we have over 40,000 of them right now. And they’re awesome, and I can count on that. YouTube AdSense, I can count on that to a degree, but it’s more volatile.” He also added that FloatPlane “never has a spike, but it never really has a big dip. It’s been pretty consistent growth overall.”Interestingly, this new interview comes months after Sebastian acknowledged a drop in the channel’s viewership in September 2025. Rather than seeing it as a setback, Sebastian continued to work hard, strategized ways to battle fluctuation and come back strong, ultimately building his business to new heights.Also read: Why are fans questioning Pokimane’s relationship status amid celibacy rumors? Her latest statement sparks huge buzz Go to Source
