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How Sam Fender and Olivia Dean’s Rein Me In broke the UK’s singles chart record

Picture of Olivia Dean on the left set against a pink backdrop, performing in a sparkly black dress with a composite of Sam Fender to the right in a black t-shirt with a black and white striped guitar.Getty Images
Annabel Rackham

Culture reporter

It’s a song that has become inescapable, whether you’re scrolling on TikTok, listening to the radio or even filling up your trolley on the weekly shop.

And now Rein Me In, the melodic love song by Sam Fender and Olivia Dean, has officially broken the longest standing record in British music history.

Speaking to Jack Saunders on BBC Radio 1’s Official Chart show on Friday afternoon, Fender said he was “speechless” when asked how it felt to break the record.

By spending 19 non-consecutive weeks at the top of the UK singles chart, it overtakes the record set by American crooner Frankie Laine with his track I Believe, in 1953.

Picture of Sam Fender in a blue jacket, holding a Brit award as Olivia Dean speaks into a microphone on stage wearing a black and yellow dressGetty Images

This reworking of Rein Me In, from Fender’s third studio album, the Mercury Prize-winning People Watching, features an extra verse about the breakdown of a relationship from a female perspective, from Dean.

“[It’s] very personal and reminded us of home, but when Olivia put her touch on it, it became a much more universal track,” he told Radio 1, adding “that’s what made it so huge and so beautiful”.

He said he wanted to “personally thank” Dean, who helped him achieve his first ever number one single, adding: “It wouldn’t have happened without Olivia obviously, but now I feel like it belongs to the fans, they’ve made it what it is”.

When asked how he’d be celebrating the achievement, Fender joked “I think I’m just gonna have a really big sandwich”.

It hasn’t been a straightforward ascent to the top for Rein Me In – originally released as a solo Fender track and repurposed as a duet in June 2025, it took eight months to reach number one in February this year.

Dean said when the track came out that the original version of Rein Me In was her “favourite song on Sam’s album” and it was “a pleasure to write a new verse from a female perspective”.

A lot of the song’s success as a duet comes from its authenticity, with the lyrics exploring the fallout from the end of a relationship and the difficulties faced by both parties as they try to move on from each other.

Whilst Fender’s verses feel full of anger and regret at not being able to open up and be the partner he wanted to be, they are complimented by the softer and more reflective tone of Dean’s, in which she encourages him to try again to make it work.

It has been described by Blunt Magazine’s Jake Fitzpatrick as “stormy, tender and anthemic” and a “love letter to the kind of songwriting that knows when to burn slow”.

The song has also received praise amongst many critics and bloggers, including Cult Following’s Ewan Gleadow, who says that Dean’s addition helps it to find “a new depth”, noting “charm is a big part of it too, with all those reflections on where you come from and where you’re headed”.

Sam Fender appears in the background holding onto his ear, wearing a black T-Shirt with his guitar also visible. Olivia Dean is at the front singing into a microphone wearing a white tank top.Polydor Label Group

The song’s journey has been an interesting one – first entering the charts in June 2025, but not hitting the top spot until February 2026, just a week before it was crowned song of the year at the Brit Awards.

Three weeks after going to number one, it was knocked off the top spot by Harry Styles’ American Girls, but only for seven days.

Since then it has only been superseded briefly by Olivia Rodrigo’s Drop Dead and Ariana Grande’s Hate That I Made You Love Me.

Rein Me In has now spent so long at the top that it has broken every record in UK chart history.

  • Wet Wet Wet topped the charts in 1994 for 15 weeks with Love Is All Around and was previously the longest-running British chart topper.

  • Bryan Adams’ track (Everything I Do) I Do It For You, spent 16 weeks at the top in 1991.

  • Frankie Laine’s I Believe achieved 18 weeks at number one in the 1950s.

Ben Mortimer, who runs Fender’s label Polydor, described it as a “historic achievement” from “two homegrown stars” – Newcastle’s Fender and London’s Dean.

In an interview with Radio 1 when the track first hit number one, Fender acknowledged the track’s slow climb to the top, thanking “the internet”.

He also says he found it interesting that the track “travelled online and people came to it later, which is wonderful really because it’s the music that’s doing the talking”.

The song has become a mainstay on TikTok – a quick scroll through the social media app shows its use on everything from grand declarations of love to montages of holidays and even compilations of football goals and celebrations.

It’s also notable that the song first went viral after the pair performed it at a show at the London Stadium, home of Dean’s team West Ham, in June last year.

She then returned the favour a week later at Newcastle United’s St James Park, performing the song this time at the home of Fender’s footballing love.

Whilst TikTok streams do not count towards the official charts, BBC research from last year explored how much of an effect the platform was having on what we listened to, particularly songs with meaningful and powerful lyrics.

Related topics

  • Music
  • Sam Fender
  • Official UK music charts

More on this story

  • Olivia Dean crowned new UK queen of pop as Brit Awards hit the north

    • 28 February
    Olivia Dean smiling holding a brit award trophy  at the 2026 Brit Awards. She is wearing a black dress with yellow spots
  • Sam Fender wins 2025 Mercury Prize for album of the year

    • 16 October 2025
    Sam Fender holds a microphone onstage while smiling alongside two of his band members who are also looking joyful, backlit by the stage lighting, at the Mercury prize ceremony in Newcastle on Thursday evening.
  • Olivia Dean’s chart topper Man I Need chosen as Radio 1’s biggest song of 2025

    Olivia Dean performing on Radio 1's live lounge
  • Fender gives £25,000 Mercury cash to small venues

    • 11 November 2025
    Sam Fender is hugged by a bandmate as he wins the Mercury Prize

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