Audi SQ8Audi Group on Thursday reported a steady financial performance in 2025, with revenue rising to €65.5 billion, a tad higher from €64.5 billion reported in 2024. supported by strong growth in electric vehicle (EV) deliveries and disciplined cost management.
The carmaker said its operating profit for the year stood at €3.4 billion, while net cash flow came in at €3.4 billion. However, operating margins declined to 5.1 per cent from 6.0 per cent a year earlier, reflecting continued pressure from global headwinds.
“Geopolitical uncertainties and global competitive pressure kept the automotive industry on its toes again last year,” said Gernot Döllner, adding that the company took “bold decisions” to navigate challenges and strengthen its long-term positioning.
CFO Jürgen Rittersberger said the company maintained “robust finances” amid a challenging environment, supported by cost discipline and execution of its performance programme.
“The key now is to seize all operational and financial opportunities to make Audi more efficient, competitive, and profitable,” he said.
Geopolitical concerns impacted the performance
The group’s performance was impacted by factors such as US tariffs, which had a negative effect of around €1.2 billion, along with costs related to CO2 compliance and restructuring initiatives.
Despite these challenges, Audi saw strong momentum in its electrification strategy. Fully electric vehicle deliveries rose 36 per cent year-on-year to 223,032 units, driven by demand for models such as the Audi Q6 e-tron and Audi A6 e-tron.
Total deliveries for the Audi brand stood at 1.62 million vehicles in 2025, slightly lower than the previous year, though the company reported improved monthly performance towards the end of the year.
Within the Brand Group Progressive, performance remained mixed. Lamborghini posted marginal growth in deliveries and revenue, while Bentley and Ducati saw declines amid softer market conditions.
Looking ahead to 2026, Audi expects revenue in the range of €63–68 billion and an operating margin of 6–8 per cent. Net cash flow is projected between €3 billion and €4 billion.
The company is set to continue its product expansion with new launches, including the Audi A2 e-tron as an entry-level EV and the Audi Q9 as a flagship SUV, alongside updates to existing models.
Audi is also strengthening its regional strategy, with a focus on China and the US, while preparing for its debut in Formula 1, marking a new phase in its brand positioning.
